Key man leads from owners who replied.
Business owners and partners who replied about key man coverage, buy-sell funding or executive benefits, delivered live into a CRM your agency works from.
Personal life leads are a different business.
Most life leads are consumers filling in a form for a quote, and the agent competes with five others on price. Business coverage is a different sale. Nobody is shopping key man on a comparison site, because most owners have never been asked about it.
One agency per lead
Generated for your agency alone and never resold to another producer.
Owners and partners
Targeted by company size, revenue, industry and ownership structure, which is where key man and buy-sell needs actually live.
An opening, not a quote request
The owner replied to a message about what happens to the business if a partner goes. That is a planning conversation, not a price comparison.
Straight into a CRM
Replies arrive assigned to a rep with the full conversation attached. Call, text and email from one screen. Included, with no per-seat bill.
Your domain stays clean
We never send from your company domain. Separate sending domains are built, authenticated, warmed and watched daily.
Volume you control
250,000 to 20 million emails a month. Hold it where your floor can keep up, open it when you add people. Change it any billing period.
The three things every call starts with.
"Owners do not think about this."
Right, which is the opportunity. There is no comparison shopping on a need nobody raised with them before you did.
"These take long to close."
They do, and the premiums are worth the wait. Steady monthly volume builds a pipeline that keeps producing.
"I sell personal life too."
This page is the business side. Personal lines are a consumer audience, a different data set and different rules, and we will tell you straight if it is not a fit.
Key man insurance lead questions.
Are key man insurance leads exclusive?
Yes. One agency per lead, never resold.
Who exactly do you target?
Business owners and partners, filtered by company size, revenue band, industry and state.
Does this cover buy-sell funding?
Yes, and executive bonus and deferred comp. Same audience, different opening.
Can you do personal life insurance leads?
That is a consumer audience with different data and different rules. Ask us and we will tell you honestly whether it fits.
Is a CRM included?
Yes, with calling, texting and email in one login.
Will my agency domain be used?
No. Separate warmed domains are built for the campaign.
What volume do agencies run?
Most start at 250,000 emails a month and scale with producer capacity.
How long is the ramp?
Several weeks of warming, then a steady monthly flow.
Tell us who your buyer is.
Fill this in and we will come back with how many interested leads a month we can put in front of you and what it costs. No pitch deck, no pressure.